I work in online marketing professionally. I chose to relate polyamory and mental illness specifically and intentionally because I wanted my audience (poly folk) to be able to find my blogs on the topic quickly and easily. Given the response I got to the first post in the series (20 times my usual views) this is a topic many people in the poly community needed to see addressed. I'm in the 'business' of addressing the needs of the poly community, not hiding our warts just in case some mono folk might get the wrong idea.
That said, have you googled Polyamory and mental illness? Obviously google shapes the search results to the individual, but when I go incognito (admittly of limited use in getting "unbiased" search results), I get a couple listings from my blog, the reddit version of this thread, a few forum posts and person blogs from other people.
Halfway down the page there's "Why I'm No Longer Poly" from Boldy Go--if you want to talk about publicity that is bad for polyamory go read that blog post. I don't agree with everything the author says, but definitely hits a few nails on the head about problems in the poly community. And down at the bottom a couple things like "5 ways polyamory can fail" from Psychology Today and "Poly People I can do with out" from Heartless Bitches International--whose description includes "Sadly, far too many people suffering from mental illnesses are drawn to poly..."
Gotta say, if my posts about
Opening Up About Mental Illness - Polyamory on Purpose
polyamoryonpurpose.com/opening-up-about-mental-illness/
Apr 5, 2015 - This week we're going to look at the whens and hows of telling poly partners about mental illness. If you don't have mental illness yourself, stick ...
Suddenly doesn't look like a bad marketing deal.
It's like I said on the PLN a few months ago when I stumbled across the top Google post for "polyamory hurts kids"--people will be googling stuff, and if we don't get our voices at the top, other people, people who are not our friends, will.
So while my focus was reaching poly folk who need these blogs by making my posts easily Googleable, I'm totally okay with any mono folk who happen to stumble across them as well.